Debut of Live Billboard

***C2i0v0i1c*** · 07-31-2005, 12:32 AM

http://www.local6.com/news/4741789/detail.html

First Live Billboard Debuts In Times Square
Models Living On Building

POSTED: 11:47 am EDT July 19, 2005
UPDATED: 12:09 pm EDT July 19, 2005

About 40 models are living on the side of a building as part of New York City's first-ever live billboard.

Pedestrians are able to view the models as they live in the billboard throughout the day and night.

The three-story display is a new fragrance advertisement from the Calvin Klein Cosmetics Company.

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PHOTOS: See Billboard Images
IMAGES: More strange images
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Pedestrians are able to view the models as they live in the billboard throughout the day and night.

Young models on the billboard have been instructed to create an illusion of a big party 24 hours a day. The billboard features music as well.

The models will work through shifts through Wednesday night. They were reportedly told not to drink on the billboard or perform risque behavior.

Unilever Cosmetics International is the New York-based manufacturer of fragrances for Calvin Klein, Vera Wang, Chloe, Cerruti and Lagerfeld.

Subzer03 · 07-31-2005, 12:35 AM

WOW....those ppl are out of their minds. at least they'll get paid decent.

everybody strike a pose

tehLOLbbq · 08-01-2005, 01:57 PM

would you really watch these people?

07-31-2005, 12:32 AM	#1 (permalink)
*C2i0v0i1c* *PRSRIZD* Join Date: May 2005 Location: Danville, KY Age: 25 Posts: 1,404 iTrader: 0 / 0%	Debut of Live Billboard http://www.local6.com/news/4741789/detail.html First Live Billboard Debuts In Times Square Models Living On Building POSTED: 11:47 am EDT July 19, 2005 UPDATED: 12:09 pm EDT July 19, 2005 About 40 models are living on the side of a building as part of New York City's first-ever live billboard. Pedestrians are able to view the models as they live in the billboard throughout the day and night. The three-story display is a new fragrance advertisement from the Calvin Klein Cosmetics Company. -------------------------------------------------------------------------------- PHOTOS: See Billboard Images IMAGES: More strange images -------------------------------------------------------------------------------- Pedestrians are able to view the models as they live in the billboard throughout the day and night. Young models on the billboard have been instructed to create an illusion of a big party 24 hours a day. The billboard features music as well. The models will work through shifts through Wednesday night. They were reportedly told not to drink on the billboard or perform risque behavior. Unilever Cosmetics International is the New York-based manufacturer of fragrances for Calvin Klein, Vera Wang, Chloe, Cerruti and Lagerfeld.

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07-31-2005, 12:35 AM	#2 (permalink)
Subzer03 Senior Member Join Date: Jul 2005 Location: DFW ~ TX Age: 26 Posts: 195 iTrader: 0 / 0%	WOW....those ppl are out of their minds. at least they'll get paid decent. everybody strike a pose

08-01-2005, 01:57 PM	#3 (permalink)
tehLOLbbq Senior Member Join Date: Jun 2005 Posts: 316 iTrader: 0 / 0%	would you really watch these people?